Like I've said before, your social media reflects you. Whether you have an Instagram, Snapchat, Pinterest, Periscope or anything in between, your social media is a chapter out of your life put online for people around the world to view and scrutinize.
So, it's important to choose the correct platform for the best reflection of you and the best means to communicate with your audience -- whether that's family, friends, colleagues or future fans.
If the descriptions below sound like you, then congrats! You probably would do well with that platform. And of course, if more than one describes you, then invest in multiple platforms Champ.
Perfect for your mom or your dad. Or literally anyone. Even your cat. Obsessed with lists and self-improvement articles. Reads articles that reinforce their beliefs. Has a hard time distinguishing news articles from op-ed. Likes Beyoncé. Fails to include artist names with song lyric statuses. Takes Buzzfeed quizzes while at work. Clicks on articles where what happens next will leave them speechless. Gets upset with The Onion. Has an opinion about literally anything. Loves to connect with others. "Friend" isn't a word; it's a lifestyle. Likes to spy on exes. Probably hasn't discovered Twitter yet.
Story-teller. Insomniac. Knows how to crop someone out of a photo. Understands what 'tilt-shift' means. Probably has used 'tilt-shift' before. Social. Struggling photographer. Deep. Took the saying, "A picture is worth a thousand words," really, really literally. Wants to move to Portland or Seattle for the "culture." Has a collection of obscure stickers on their 1985 Yugo. Has taken a picture of their latte but will never admit it to you.
Loves organization. Gets really excited at craft stores. Loves shipping pallets. Like a lot. Fooooooooood. Probably could MacGyver their way out of any sticky situation. Cleaning wizard. Knows 15 different uses for essential oils by heart. Down-to-Earth. Can and will discuss their kid(s) with you in person. Knows everyone at the farmer's market by name. Has a good relationship with their parents. Orders water at restaurants. The number one person to call if you need recipe recommendations.
Life is exciting and HAPPENING RIGHT NOW!
News junkie. Struggles to pay attention. Knows how to condense The Scarlet Letter into five statuses or less. Lives by NPR's Arts and Life section. Wants to know everything at all times ever. Wouldn't falter on a punchline. Suggests articles to read at really inconvenient times. Doesn't beat around the bush. Loves a good promo. Probably didn't have a diary/journal as a child. Doesn't have one now. Cares what celebrities have to say. Finds intrigue in nothing. Willing to debate you on your political beliefs. Won't tell you who they voted for in the 2012 Presidential Election but didn't vote for Romney.
Loves the lighting in cars. Appreciates brevity. If there was a selfie competition, they would be national competitors. Enjoys a clean slate. Likes to captions things. Really wants you to know what they look like and what they're up to. Will tell you to add them on Snapchat after you follow them on all other accounts first.
Pinterest user's younger sibling that is going through an angsty phase. Can smell a meme from a mile away. Knows a ton about politics but can't vote yet. Says "I'm dead," a lot even though they are still alive. Has seen every nook and cranny of the Internet and still lives to tell the tale. Knows how to be articulate but can't use spell check. Probably receives an endorsement when someone mentions they like pizza and Netflix. Really accepting of others. Says they're a '90s kid, even if they were born in the 2000s. Early adopter of the phrase, "I can't."